高調款待業合作協議
萬豪(Marriott)與可口可樂(Coca-Cola)簽訂飲品合作協議
萬豪國際宣布與可口可樂公司達成一項重大的全球戰略飲品合作協議。作為此策略方向的一部分，這個標誌性軟性飲品品牌，已成為萬豪旗下款待服務機構的主要飲品合作夥伴，涵蓋碳酸飲品、水分補充選擇及機能性飲品等廣泛品類。
此飲品合作夥伴關係，將逐步於萬豪全球近 10,000 間物業的龐大版圖中推行。可口可樂旗下豐富的品牌陣容，將成為客房、餐廳、酒廊，以及會議及活動場合的標準供應飲品。
此合作由萬豪旗下採購機構 Hot Shoppe Services International 促成，建基於兩家企業一貫著稱的品質與一致性等共同價值觀之上。此項目必將為賓客於住宿的每一個接觸點，帶來更無縫、更愜意的體驗。
圖片來源：萬豪國際 x 可口可樂公司
英文原文
Marriott International has announced a significant global strategic beverage agreement with The Coca‑Cola Company. As part of this direction, the iconic soft drinks brand has become the primary beverage partner to the hospitality establishment, covering a vast array of categories including carbonated soft drinks, hydration options, and functional beverages.
The beverage partnership is set to roll out progressively across Marriott’s extensive portfolio of nearly 10,000 properties worldwide. Coca-Cola's extensive roster of brands becomes the standard offering in guestrooms, restaurants, lounges, and at meetings and events.
The collaboration, which is facilitated by Marriott’s procurement organization — Hot Shoppe Services International, is rooted in the shared values of quality and consistency that both corporations are known for. The venture is sure to contribute to a more seamless and satisfying experience for guests at every touchpoint of their stay
Image Credit: Marriott International x The Coca-Cola Company
- 來源
- Trend Hunter
- 發布
- 2026-07-01
- 品類
- Hiphotels
- 出處
- safariindia