感官體驗咖啡店快閃
Glow Lab的Café Creamy推出以身體護理香氛為靈感的甜點
留意到美食系美妝風潮的興起,Glow Lab 把握機會,透過 Café Creamy 快閃活動,帶來一場感官享受,並推廣其感官體驗系列身體護理產品。這場為期三天、以巴黎為靈感的咖啡店快閃活動於悉尼舉行,慶祝 Glow Lab 全新 Triple Moisturising Creamy Body Wash 系列正式登陸澳洲,將 Blackwood Bondi 咖啡店變身為一個以歐洲咖啡文化為靈感的目的地。在 Café Creamy 活動現場,賓客可享用免費熱朱古力配鮮忌廉,口味靈感源自身體護理系列的三款香氣:椰子與雲呢拿豆、鹹焦糖與開心果,以及喀什米爾與白花。
美妝與咖啡店的跨界合作正日益興起,因為這類活動能觸及一種備受喜愛的儀式感,讓品牌得以在充滿舒適、日常感及一絲放縱意味的時刻,與消費者建立連結。
英文原文
Noting the rise of gourmand beauty, Glow Lab saw the chance to deliver a moment of indulgence and promote its sensorial body care range with the Café Creamy pop-up. This three-day Parisian-inspired café takeover in Sydney celebrated Glow Lab's new Triple Moisturising Creamy Body Wash range in Australia and transformed Blackwood Bondi into a destination inspired by European café culture. At the Café Creamy activation, guests sipped complimentary hot chocolates with whipped cream inspired by the body care range's three fragrances: Coconut & Vanilla Bean, Salted Caramel & Pistachio, and Cashmere & White Blossom.
Beauty-café crossovers are booming because they tap into a beloved ritual, letting brands meet consumers in a moment steeped in comfort, routine and a touch of indulgence.
- 來源
- Trend Hunter
- 發布
- 2026-08-12
- 品類
- Interactive
- 出處
- lbbonline