優先發售系列
BUILT 推出夢幻新品連獨家周邊商品
BUILT 一向以其中心蓬鬆如棉花糖般口感的蛋白質棒聞名，如今正籌備推出下一款創新產品，並邀請粉絲透過獨家 Early Access Collection 搶先體驗。此系列僅限量發售 1,000 套，內含一件加大碼 100% 純棉連帽衞衣、拖鞋、一個靈感源自品牌雲朵造型角色 Mo 的毛絨鎖匙扣，以及 10 件 Cookie Butter 及花生醬口味的放縱美味小食。
過去數日，品牌不斷放出預告，暗示有夢幻般的驚喜即將到來，而 Early Access Collection 包裝盒其中一個抽屜上更寫著：「Stay in the Dream」。雖然只有少數幸運獲得 Early Access Collection 的粉絲才能率先揭曉接下來的驚喜，但 BUILT 已透露當中包含蓬鬆的棉花糖夾心，外層裹以濃郁黑朱古力，頂層灑上香脆碎粒，帶來綿滑飽滿的放縱口感。
英文原文
BUILT, known for protein bars with fluffy, marshmallow-like centers, is gearing up to drop its next innovation and fans are invited to get first dibs with the exclusive Early Access Collection. Just 1,000 units are up for grabs, containing an oversized 100% cotton hoodie, slippers and a plush keychain inspired by the brand's cloud-like Mo character and 10 treats in indulgent Cookie Butter and Peanut Butter flavors.
Over the last few days, the brand has teased that something dreamy is coming, and one of the drawers on the Early Access Collection box spells out: "Stay in the Dream." Although only the select few who get their hands on the Early Access Collection will know what's next, BUILT is teasing a fluffy marshmallow center enrobed in dark chocolatey goodness, crunchy crumbles on top, and creamy, filled indulgence.
- 來源
- Trend Hunter
- 發布
- 2026-08-18
- 品類
- Branding
- 出處
- instagram, builtearlyaccess