首發 AR 運動體驗
Highcross Leicester HADO 體驗為英國首個同類項目
Highcross Leicester 推出 HADO 擴增實境(AR)科技運動體驗,成為英國首個推出此類體驗的地點,為賓客帶來突破遊戲界限的沉浸式體驗。這項體驗以為期兩週的期間限定店形式,於商場上層原 The North Face 舖位推出。體驗中,訪客配戴 AR 頭戴裝置及腕部感應器,兩者協同運作,讓玩家可發射數碼能量球、閃避攻擊及舉起護盾,全程毋須任何實體手持配件。
Highcross 商場總監 Michelle Menezes 就 HADO 體驗表示:「我們非常高興能將 HADO 帶到 Highcross,讓我們的顧客有機會體驗英國首個於購物商場舉行的同類期間限定店。這對萊斯特而言是一次全新體驗,我們期待讓訪客親身參與其中,無論他們本身是遊戲愛好者,還是單純想嘗試新事物。」
英文原文
The Highcross Leicester HADO augmented reality (AR) techno-sport has been launched as a first in the UK to deliver guests with an immersive gameplay experience that pushes the boundaries of gaming. The experience is being launched as part of a two-week pop-up in the former unit in the upper mall where The North Face previously was located. The experience sees visitors wearing AR headsets alongside wrist sensors, which will work together to let them shoot digital energy balls, dodge attacks and raise their shields without any actual handheld components.
Centre Director Michelle Menezes spoke on the Highcross Leicester HADO experience saying, "We’re delighted to be bringing HADO to Highcross, giving our shoppers the opportunity to experience the UK’s first pop-up of its kind in a shopping centre. It’s a completely new experience for Leicester, and we’re excited to give visitors the chance to get involved, whether they’re already passionate about gaming or simply looking to try something different.”
- 來源
- Trend Hunter
- 發布
- 2026-08-21
- 品類
- Business
- 出處
- retailtimes, highcrossleicester