獎盃收納箱合作
Louis Vuitton成為澳洲網球公開賽官方獎盃收納箱合作夥伴
Louis Vuitton 成為澳洲網球公開賽官方獎盃行李箱合作夥伴,發布兩款訂製 Monogram 行李箱,專為 Daphne Akhurst Memorial Cup 及 Norman Brookes Challenge Cup 兩座獎盃而設計。兩款行李箱均採用靈感源自澳網球場的鮮明藍色調,配以象徵「Victory」(勝利)及「Vuitton」的白色「V」字標誌、金色手繪細節,以及品牌標誌性的 lozine 皮革邊條。
由 Louis Vuitton 工匠於歷史悠久的 Asnières 工作坊手工打造,這批行李箱將傳承工藝,與精湛的技術精準度融合一起,用以保護並提升這些冠軍獎盃的呈現效果。品牌代言人 Carlos Alcaraz,於 2026 年男子單打決賽中,接過裝於此訂製行李箱內的 Norman Brookes Challenge Cup 獎盃,頒獎儀式由演員 Chloë Grace Moretz 及網球名將 Marat Safin 主持。
Louis Vuitton 展示出,將工藝精神延伸至禮儀性物件,超越服飾範疇之外,如何能將一項贊助關係,轉化為一場真摯的文化儀式。
英文原文
Louis Vuitton joined the Australian Open as the tournament's Official Trophy Trunk Partner, unveiling two bespoke Monogram trunks designed to accompany the Daphne Akhurst Memorial Cup and Norman Brookes Challenge Cup. Both trunks feature bold blue tones inspired by the Australian Open courts, a white 'V' symbolizing "Victory" and "Vuitton," gold hand-painted details and signature lozine trim.
Crafted by Louis Vuitton artisans at the historic Asnières ateliers, the trunks blend heritage craftsmanship with technical precision to protect and elevate the championship trophies. House Ambassador Carlos Alcaraz received the Norman Brookes Challenge Cup in its bespoke trunk during the 2026 Men's Final, with the presentation made by actress Chloë Grace Moretz and tennis legend Marat Safin.
Louis Vuitton shows how extending craftsmanship beyond apparel into ceremonial objects can transform a sponsorship into a genuine cultural ritual.
- 來源
- Trend Hunter
- 發布
- 2026-07-21
- 品類
- Ultraluxury
- 出處
- ca.louisvuitton