賦權品牌代言合作
Anne Klein 委任 Olivia Munn 為品牌代言人
Anne Klein 委任演員、社會活動家兼乳癌康復者 Olivia Munn，出任其 2026 年秋冬廣告活動的品牌大使——此合作將這個時裝品牌長久以來對賦權女性的承諾，與 Munn 個人關於堅韌不屈的故事，以及她對女性健康早期檢測及風險評估的倡導工作結合一起。
首波 Anne Klein x Olivia Munn 廣告活動，命名為「By the Hour」，於紐約以雜誌時尚攝影手法拍攝，透過涵蓋錄影棚場景及無縫背景的多個場景，展示系列涵蓋的花呢西裝、透視花卉印花、亮片單品、外套、鞋履、手袋、腕錶、珠寶及眼鏡等多元產品。
Munn 的品牌大使身份，不僅限於拍攝廣告，她亦將支持 Anne Klein 的乳癌關注月相關計劃，以及其與乳癌研究基金會（Breast Cancer Research Foundation）持續進行的合作。
英文原文
Anne Klein has appointed actress, activist, and breast cancer survivor Olivia Munn as the brand ambassador for its Fall/Winter 2026 campaign — a partnership that unites the fashion house's longstanding commitment to empowering women with Munn's personal narrative of resilience and her advocacy for early detection and risk assessment in women's health.
The inaugural Anne Klein x Olivia Munn campaign, titled 'By the Hour' and photographed in New York with an editorial fashion approach, showcases the collection's range of tweed suiting, sheer florals, sequin pieces, outerwear, footwear, handbags, watches, jewelry, and eyewear across vignettes that include sound stages and seamless backdrops.
Munn's ambassadorship extends beyond modeling, as she will also support Anne Klein's Breast Cancer Awareness Month initiatives and its ongoing partnership with the Breast Cancer Research Foundation.
- 來源
- Trend Hunter
- 發布
- 2026-08-05
- 品類
- Leaders
- 出處
- wwd