直播電商球星卡拓展
Replay Sports Cards 將登陸 StockX Live
Replay Sports Cards——一間源起於 One Stop Sports、現於美國東南部經營三間全服務零售分店、提供交易卡買賣、交換及評級服務的連鎖業務——宣布將登陸 StockX Live,這是全球市場平台 StockX 全新推出的直播電商功能。公司的首場直播活動將於 8 月 16 日舉行,屆時將舉辦實時拍賣及贈品活動,除傳統運動卡商品外,亦將重點聚焦於 Pokémon 未拆封商品。
這項舉動讓 Replay Sports Cards 得以將其以社群為本、互動式的銷售模式,由實體店及既有直播延伸至一個每月已吸引超過 3,000 萬獨立訪客的平台,藉此觸及更廣泛、更多元的收藏家群體,當中不少人可能對品牌尚未熟悉。
英文原文
Replay Sports Cards — a franchise operation that began as One Stop Sports and now runs three full-service retail locations in the southeastern United States offering buying, selling, trading, and grading services for trading cards — has announced that it will launch on StockX Live, the newly introduced live-commerce feature of the global marketplace StockX. The company's debut streaming event is scheduled for August 16, where it will host real-time auctions and giveaways focusing heavily on Pokémon sealed products in addition to traditional sports card offerings.
This move allows Replay Sports Cards to extend its community-oriented, interactive selling approach beyond its physical stores and existing livestreams onto a platform that already attracts over 30 million unique monthly visitors, thereby gaining exposure to a broader and more diverse audience of collectors who may not be familiar with the brand.
- 來源
- Trend Hunter
- 發布
- 2026-08-14
- 品類
- Newventures
- 出處
- finance.yahoo