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病毒式傳播

面部塑形繃帶

Skims 推出 Seamless Sculpt Face Wrap,主打勾勒下顎線條的護理

「Seamless Sculpt Face Wrap」是 Skims 首款面部產品——並已在市場上掀起一番熱議。這款臉部繃帶設計用於提升及雕塑下顎線及顴骨輪廓,採用與 Skims 廣受追捧的連身衣同款、奶油般柔軟、高壓縮力的布料製成。此產品提供「Clay」及「Cocoa」兩款色調,將時尚級設計與美容功能融為一體:注入膠原蛋白的紗線帶來柔軟觸感、可調節魔術貼帶確保貼合度,並設有耳朵鏤空設計確保佩戴舒適。儘管其長期塑形功效的聲稱仍屬個人體驗分享,但這款臉部繃帶恰好貼合爆紅的「晨間卸妝」(morning shed)潮流,帶來一種兼具時尚感及舒緩感的儀式。

憑藉 Seamless Sculpt Face Wrap,Skims 正式踏入美容與健康養生交融的領域,將塑身衣的美學風格,與護膚導向的功能性融合。此次推出,善用 TikTok 帶動的潮流趨勢,以及居家塑形工具日益普及的人氣——在拓展 Skims 產品生態系統的同時,進一步鞏固其在注重身形消費者自我護理市場中的地位。

英文原文

The 'Seamless Sculpt Face Wrap' is Skims’ first-ever product for the face -- and it’s already making waves. Designed to lift and contour the jawline and cheekbones, the wrap is crafted from the same buttery-soft, high-compression fabric as Skims’ cult-favorite bodysuits. Available in 'Clay' and 'Cocoa,' the wrap combines fashion-grade design with beauty function: collagen-infused yarns for softness, adjustable Velcro straps for fit, and ear cutouts for comfort. While long-term sculpting claims remain anecdotal, the Face Wrap fits squarely into the viral 'morning shed' trend, offering a stylish and soothing ritual.

With the Seamless Sculpt Face Wrap, Skims enters the beauty-meets-wellness category, blending shapewear aesthetics with skincare-inspired function. This launch taps into TikTok-driven trends and the rising popularity of at-home sculpting tools -- expanding Skims’ product ecosystem while reinforcing its hold on the body-conscious self-care consumer.

前往原文

面部塑形繃帶
來源
Trend Hunter
發布
2025-07-29
品類
Viral
出處
wwd, skims

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