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乳清蛋白粉新品拓展

Levels 於 Walmart 推出士多啤梨味及原味乳清蛋白

Levels 擴大其零售業務版圖,於全國指定 Walmart 門店推出 1.48 磅裝的士多啤梨味及無味乳清蛋白粉,並同步推出香草及雙重朱古力口味的獨立包裝條。此舉有效擴大主流雜貨消費者可選擇的口味及份量選項。

無味乳清蛋白粉每份含 25 克蛋白質及 5.6 克支鏈氨基酸,成分僅有兩種;士多啤梨口味則每份含 24 克蛋白質及 5.4 克支鏈氨基酸,配方由八種成分組成。兩者均通過超過 400 種潛在污染物的篩檢,獲頒 Clean Label Project 純淨標籤大獎,此認證於同類品牌中僅少於三成能夠取得。

是次推出建基於品牌現有於 Walmart 上架的香草及朱古力罐裝產品之上,公司表示其於該零售商的整體鋪貨量增幅接近 120%。

英文原文

Levels has expanded its retail presence by introducing Strawberry and Unflavored Whey Protein Powders in 1.48-pound canisters to select Walmart stores nationwide, alongside single-serving sachets of its Vanilla Bean and Double Chocolate flavors. This move effectively broadens the variety and portion options available to mainstream grocery shoppers.

The Unflavored Whey Protein Powders contain 25 grams of protein and 5.6 grams of branched-chain amino acids per scoop with merely two total ingredients, while the strawberry option offers 24 grams of protein and 5.4 grams of BCAAs from an eight-ingredient formula. Both of these have earned the Clean Label Project Purity Award after undergoing screening for more than 400 potential contaminants, a certification achieved by fewer than three in ten brands in the category.

This launch builds upon the brand’s existing vanilla and chocolate canisters already stocked at Walmart, and the company notes that the overall distribution increase at the retailer approaches 120%.

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乳清蛋白粉新品拓展
來源
Trend Hunter
發布
2026-08-16
品類
Business
出處
prnewswire

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