歷史擴音器教育系列
MESA/Boogie 推出「What Makes a Boogie」系列
MESA/Boogie 是一家總部設於加州、以手工製作結他及低音結他擴音器聞名的擴音器製造商，推出多集式影片宣傳系列，題為「What Makes a Boogie」。此項目透過資深員工的洞見及珍貴檔案資料，探索公司的歷史、工藝，以及設計理念。
「What Makes a Boogie」系列首集題為「History & Legacy」，訪問了服務公司長達 43 年、現任品牌音色實驗室總監的 Doug West，由他親身講述公司如何由 1960 年代末期一段實驗性起步，一路演變成今日的規模——自 1980 年起，公司於加州佩塔盧馬（Petaluma）打造出每一台擴音器及音箱。
整體而言，「What Makes a Boogie」系列旨在闡明長久以來引領公司發展的實驗精神、原創性，以及以音色為先的思維文化，未來各集內容預計將聚焦於 Dual Rectifier、Mark IIC+、Mark V 及 Subway 低音擴音器等標誌性產品。
英文原文
MESA/Boogie, the California-based amplifier manufacturer known for its handcrafted guitar and bass amplification, has launched a multi-episode video campaign titled 'What Makes a Boogie.' This venture explores the company's history, craftsmanship, and design philosophy through the insights of longtime employees and archival materials.
The first chapter of the 'What Makes a Boogie' series is titled 'History & Legacy.' It features an interview with Doug West, a 43-year veteran and the brand's Tone Lab Director, who provides a firsthand account of the company's evolution from its experimental beginnings in the late 1960s to its establishment in Petaluma, California, where every amplifier and cabinet has been built since 1980.
Overall, the 'What Makes a Boogie' series is intended to illuminate the culture of experimentation, originality, and tone-first thinking that has guided the company, with future episodes expected to highlight iconic products such as the Dual Rectifier, Mark IIC+, Mark V, and Subway bass amplifiers.
- 來源
- Trend Hunter
- 發布
- 2026-06-17
- 品類
- Commercials
- 出處
- australianmusician.au