姊妹會美妝小店
Sephora at Kohl's 帶回「Beauty Corner」活動
Sephora at Kohl's 第二年再度推出「Beauty Corner」體驗活動，於姊妹會招募季節期間，將校園體驗帶入三所大學。
此活動專為潛在新會員（PNM）設計，於招募活動期間，提供一個專屬空間，供她們享用美容服務、探索及試用產品。今年，Beauty Corner 首度推出「Beauty Bodega」概念，提供髮妝補妝服務、產品贈品、甜品，以及一個備有多款熱門香氛的香水冰箱。此外，一個互動明信片站，讓參加者可寄出個人化訊息及優惠券予親友。
此活動將先後於 8 月 9 至 10 日到訪奧本大學（Auburn University）、8 月 12 至 13 日到訪佐治亞大學（University of Georgia），並於 8 月 18 至 19 日到訪佛羅里達大學（University of Florida）。名人化妝師 Allison Kaye 亦將參與其中，帶領「Beauty Barrage」——一支由 Sephora 團隊組成、提供補妝服務的隊伍。整體而言，此體驗於一個限時的校園環境中，結合美容服務、產品試用、獨家折扣碼及互動元素。
英文原文
Sephora at Kohl’s is returning with its Beauty Corner activation for a second year, bringing the campus experience to three universities during sorority recruitment season.
Designed for Potential New Members (PNMs), the activation provides a dedicated setting for beauty services, product discovery and sampling between recruitment activities. This year, the Beauty Corner introduces a “Beauty Bodega” concept, featuring hair and makeup touch-ups, product giveaways, sweet treats and a fragrance fridge stocked with popular scents. Additionally, an interactive postcard station allows attendees to send personalized notes and promotional coupons to friends and family.
The activation will visit Auburn University on August 9–10, the University of Georgia on August 12–13 and the University of Florida on August 18–19. Celebrity makeup artist Allison Kaye will also participate, leading the “Beauty Barrage,” a Sephora team that will provide touch-ups. Overall, the experience combines beauty services, product sampling, exclusive discount codes and interactive elements in a temporary campus environment.
- 來源
- Trend Hunter
- 發布
- 2026-08-07
- 品類
- Books
- 出處
- sephora