賭場忠誠計劃
Downstream Casino Resort 與 Passport Technology 攜手合作
Downstream Casino Resort 與 Passport Technology 合作，引入 Lush® 忠誠度平台及 Mira® 玩家登記自助服務終端機。此舉旨在透過可自訂的遊戲化推廣活動及自助服務選項，提升玩家的參與度及忠誠度。這套雲端 Lush 平台，讓 Downstream Casino Resort 能夠度身訂造多元的營銷及品牌推廣計劃——包括動態遊戲、酒店優惠、虛擬抽獎，以及無縫的玩家登記體驗。
Lush 系統的靈活性及可自訂性，是 Downstream Casino Resort 決定以此優化玩家留存率及參與度的關鍵因素。這種對便利性及度身訂造體驗的重視，呼應了娛樂及款待業場所，對引人入勝、高效忠誠度系統日益增長的現代需求。
談及這次合作，Passport 行政總裁 Diallo Gordon 分享道：「我是 Quapaw Nation 的忠實擁躉，欣賞他們過去 16 年多以來，在俄克拉何馬、密蘇里及堪薩斯三州交界地區，所取得的實質增長、創造就業機會及發展成果。」
英文原文
Downstream Casino Resort has partnered with Passport Technology to implement the Lush® loyalty platform and Mira® player enrollment kiosks. This move is aimed at enhancing player engagement and loyalty through customizable, gamified promotions and self-service options. The cloud-based Lush platform allows Downstream Casino Resort to tailor a variety of marketing and branding initiatives — these can include dynamic games, hotel offers, virtual drawings, and seamless player enrollment experiences.
The flexibility and customizability of the Lush system were key factors in Downstream Casino Resort's decision to optimize player retention and engagement. This focus on convenience and tailored experiences aligns with the modern demand for engaging, efficient loyalty systems in entertainment and hospitality venues.
About the collaboration, Diallo Gordon, Chief Executive Officer for Passport, shared: "I am a huge fan of the Quapaw Nation and the substantive growth, job creation, and development they’ve realized over the past 16+ years to the Oklahoma, Missouri, and Kansas tri-state are."
- 來源
- Trend Hunter
- 發布
- 2024-09-26
- 品類
- Creditcrunch
- 出處
- newswire