歐式牛油主題抽獎活動
Plugrà 優質歐式牛油慶祝圓周率日
Plugrà® Premium European-Style Butter 是 Dairy Farmers of America 旗下品牌，為慶祝圓周率日（Pi Day），推出一項全國性抽獎活動，並分享專業烘焙貼士，將其高乳脂含量的產品，定位為打造頂級酥脆批皮不可或缺的關鍵成分。
這項營銷定位可謂正合時宜，因為消費者調查顯示，大多數人願意為手工酥皮批取得更好成果而投資於優質食材。Plugrà® Premium European-Style Butter 強調其慢速攪拌工藝及 82% 乳脂含量，確保其在製作糕點時的表現。
為在圓周率日期間突顯其產品，Plugrà® Premium European-Style Butter 與名廚 Claire Robinson 合作，分享冷凍牛油磨碎、保持低溫等實用技巧。同期舉辦的抽獎活動提供多項獎品，包括「314 份即開即中的一磅裝免費 Plugrà 牛油」、五個大獎——「一年份免費 Plugrà 牛油，以及一個來自紐約市著名 Little Pie Company 的手工現烤批」，還有更多獎品。
圖片來源：Plugrà® Premium European-Style Butter
英文原文
Plugrà® Premium European-Style Butter, a brand owned by Dairy Farmers of America, is celebrating Pi Day by launching a national sweepstakes and sharing professional baking tips that position its high-butterfat product as the essential ingredient for achieving a superior, flaky pie crust.
This marketing position is timely as consumer surveys suggest that the majority are willing to invest more in premium ingredients for better outcomes in handmade flaky pie crusts. Plugrà® Premium European-Style Butter's emphasis on its slow-churned process and 82% butterfat content ensures its performance in pastry preparation.
To highlight its product during Pi Day, Plugrà® Premium European-Style Butter partners with celebrity chef Claire Robinson to share practical techniques like grating frozen butter and maintaining cold temperatures. The accompanying sweepstakes offer prizes such as "314 instant-win prizes of one pound of free Plugrà butter," Five Grand Prizes of "free Plugrà butter for a year and a scratch-baked pie from New York City's iconic Little Pie Company," and more.
Image Credit: Plugrà® Premium European-Style Butter
- 來源
- Trend Hunter
- 發布
- 2026-03-10
- 品類
- 出處
- plugra, prnewswire