賽車運動時裝項目
McLaren 與 Central Saint Martins 重新演繹 Formula 1 傳統
McLaren x Central Saint Martins 合作，將這支一級方程式車隊與倫敦藝術大學結合，透過當代時裝探索賽車文化傳承。此企劃與 MA Fashion 學生合作研發，邀請新晉設計師將 McLaren 長達 63 年的歷史重新演繹，打造出一個包含 12 套天橋造型的系列，靈感源自車隊的工程成就，以及包括 James Hunt 及 Ayrton Senna 在內車手的標誌性賽車服。整個計劃期間，學生出席由 McLaren 主辦的簡報會，並運用 Dell Technologies 的創意工具，研發連結賽車創新與時裝設計的概念構思。
此系列屬 McLaren 更廣泛策略的一部分，旨在探索一級方程式賽車於傳統街頭服飾聯乘以外的文化影響力。透過與 Central Saint Martins 合作，此企劃將賽車歷史置於教育設計脈絡之中，同時展現新一代時裝設計師及物料專才的創作成果。
英文原文
The McLaren x Central Saint Martins collaboration brings together the Formula 1 team and the University of the Arts London to explore racing heritage through contemporary fashion. Developed with MA Fashion students, the project invited emerging designers to reinterpret McLaren's 63-year history into a collection of 12 runway looks inspired by the team's engineering achievements and the iconic racing uniforms of drivers including James Hunt and Ayrton Senna. Throughout the programme, students attended presentations hosted by McLaren and used Dell Technologies' creative tools to develop concepts that connect motorsport innovation with fashion design.
The collection forms part of McLaren's broader effort to examine the cultural influence of Formula 1 beyond conventional streetwear collaborations. By partnering with Central Saint Martins, the initiative places racing history within an educational design context while showcasing the work of the next generation of fashion designers and material specialists.
- 來源
- Trend Hunter
- 發布
- 2026-08-18
- 品類
- Autos
- 出處
- mclaren